Launch & distribution <span id="highlight" class="highlight-text" style="color:#ff471b;" fs-test-element="highlight-element">guides</span>

Everything we know about getting a launch in front of people who buy. Written from campaigns run for AI companies valued between $355M and $60B, backed by Sequoia, Andreessen Horowitz, Kleiner Perkins, NVIDIA, and SoftBank.

By Orestas Nariunas CEO & Co-founder, Debuts

129 guides · Updated September 2026

Start here

Product launch strategy

The playbook for the day itself, from the directory of 800 launches.

Funding announcements 01

Startup funding stages, with this year's numbers

Pre-seed to Series C: what each stage funds, who invests, and what 143 rounds announced in 2026 were sized at.

Product launch & distribution 01

Launching in a regulated industry: health, legal and finance on X

What regulated launches do on X, how to handle claims, buyers and paid creators, and three regulated launches Debuts has run.

Viral launches 01

What is Jev? TypeSafe AI's model, explained

Released 15 September 2026. What it does, who makes it, how the launch went and the $7.5B round that followed.

X distribution 01

Tech influencers for AI and B2B launches

The four types on X, why follower count misleads, how to vet them and what they cost.

Startup go-to-market 01

How a16z speedrun companies launch on X

Eleven speedrun launches measured, and how Codos reached 1.6M views from 1,800 followers.

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