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Breakdowns
By Orestas Nariunas CEO & Co-founder, Debuts
Launch breakdowns · launches Debuts measured

The big launches, <span id="highlight" class="highlight-text" style="color:#ff471b;" fs-test-element="highlight-element">taken apart</span>

Every large AI launch on X, measured the day it happens. What shipped, what the post did, how it was built, and what a smaller company can copy.

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When a large AI company launches on X, the post lands in the directory within a day and one of these follows. Each breakdown says what shipped, what the announcement post did against the company's own previous launches, how the post was built, and what a company with a smaller account can take from it.

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These are launches Debuts measured, not launches Debuts ran. The launches we ran are the case studies.

Meta Muse Wonder Launch on X: Alexandr Wang's Post, Taken Apart
Meta launched the Muse Wonder frontier models from Alexandr Wang's account. What the post did in its first hours, why the person outran the company account again, and how it compares with Muse in September and this autumn's model launches.
2026-10-12
Pine Computer Launch: 20M+ Views From 1,200 Followers
Debuts launched Pine Computer, a computer built for AI agents, from founder Stanley Wei's account of about 1,200 followers on 9 October 2026. The post passed 20 million views in a day, the largest launch from a small account in the directory. How it was built, and what it did.
2026-10-09
Mistral Large 4 (Le Chonk) Launch: What the Post Did on X, Hour by Hour
Mistral launched Mistral Large 4, aka Le Chonk, on 6 October 2026: a 1T-parameter open-weight model with 49B active. The launch post hour by hour, who carried it, the copy and the preview, from the Debuts launch directory.
2026-10-09
OpenAI DevDay 2026 Announcements: Dots, Sol, Ultrafast on X
OpenAI DevDay 2026 announcements post by post: dots 12.1M views, the teaser 17.0M, GPT-6.1 Sol 2.8M, ranked against 777 AI launches, with what to copy.
2026-09-30
OpenAI Dots Explained, and Why dot.com Goes to Grok
What OpenAI dots are, why typing dot.com lands on xAI's Grok Bot, what the launch post did on X, and the four-part naming check for any product launch.
2026-09-30
Claude Opus 5.5 Launch: 28M Views on X, Taken Apart
Claude Opus 5.5 launched on 22 September 2026: Fable 5.1 performance at 40% less than Opus 5. The launch post's views, rank and how it was built, from the Debuts launch directory.
2026-09-24
GPT-6 Astra: What the Launch Did on X
OpenAI's GPT-6 Astra post stands at 137M+ views, the largest launch we measure, with a save rate below the median. What it means for launching in its shadow.
2026-09-04
OpenAI Cuts Off Cursor. Anthropic Did It First.
OpenAI ends Cursor's model access on 12 November after the SpaceX deal. Anthropic cut Windsurf the same way in 2025, and named Cursor as the reason.
2026-08-29
About the author
By Orestas Nariunas CEO & Co-founder
Orestas Nariunas is CEO and co-founder of Debuts, the launch network behind TypeSafe AI, Higgsfield, Perplexity, Tavus and Odyssey. Debuts took TypeSafe AI from a 1,500-follower account to 40M views and $100 million in revenue in seven days, per Sequoia. TypeSafe raised $870 million at a $7.5 billion valuation 24 days after the launch, per Bloomberg. Debuts has delivered 200M+ views across client launches. He writes to 70,000 followers of his own.
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